PRESS RELEASE: Showmasters | Gaming Events

PRESS RELEASE: Showmasters


26th March 2014

For immediate release


Replay Events announce Showmasters partnership.

Replay Events Ltd, the UK’s award winning gaming event specialist, today announced that they are joining forces with Showmasters Ltd, event leaders of Film & Comic Cons and licensed Sci-Fi/TV events in the UK and Europe, to take their events to the next level.

Currently running two successful events in Manchester (Play Expo) and Blackpool (Play Blackpool), Replay Events will now have the opportunity to expand and deliver even more shows to the rapidly growing number of video gaming enthusiasts.  The successful Showmasters events will provide the perfect platform to bring gaming to a new audience, as both parties work together to stage new events across the UK over the forthcoming years.

Andy Brown, Director at Replay Events said “To join forces with Showmasters was a natural progression for us and will ensure that Play-branded events can continue to grow and gain even more exposure. Furthermore, we will now be able to bring our gaming experience to Showmasters’ events, so it’s a perfect combination.”

Jason Joiner, owner of Showmasters Ltd added “This is a fantastic opportunity to bring more gaming into our line-up of events.  It’s a very natural addition to our already-strong portfolio of shows and we know this can only be a good thing for all fans of video games.”

The deal has already seen Replay Events, organisers of the Classic Gaming Championships, bring the Gaming Zone to life at last month’s Cardiff Film & Comic Con. The event attracted 1000s of visitors to the gaming zone and proved very popular. Gaming is now going to be a significant feature at all Showmasters events, most notably at this year’s London Film & Comic con to be held 11-13 of July.

Replay Events’ flagship show Play Expo, which is confirmed as taking place at EventCity, Manchester on the 11th and 12th of October, will also see a further expansion as Showmasters add a new area called ‘’.

Hollywood movie star meet-and-greets, photo opportunities with the celebrities, film props and movie cars will draw in even bigger crowds to the already successful event. Showmasters also plan to bring film and TV related guests that cross over with the video gaming industry, making Play Expo 2014 a must-attend event.


About Replay Events

Replay Events Ltd is a unique, UK-based company specialising in the organisation of video gaming events and the supply of games consoles, computers and related equipment.

The Replay Events team are responsible for staging some of the UK’s biggest gaming shows, such Play Expo and Play Blackpool. They have also provided equipment and technical expertise to a number of other highly successful video game and technology-themed exhibitions.

Replay Events were proud to receive the Best Education Initiative award from TIGA (games industry trade body) for their work on the Games Britannia festival at Magna Science Adventure Park, July 2012 and were recently confirmed as finalists in the 2014 MCV awards.

Clients include BAFTA, Gamer Network, Science Centre Singapore, Museum of Science and Industry, Nvidia, The Urbis Museum, North Tyneside Council, GAME and Endemol.

For further information email or visit


About Showmasters Ltd

Showmasters Ltd are specialists in Comic Cons and Pop Culture events across the UK and Europe. They are the largest events company in their field and run the hugely popular London Film & Comic Con which has an attendance of around 80,000 attendees twice a year. 

In 2014 they will run a total of ten Film & Comic Con and Collectormania events across the UK and are rapidly expanding throughout 2014/15. 

Working with Massive Events Ltd and Media 10 Ltd they also co-run events such as the ‘Destination Star Trek’ officially licensed Star Trek events and ‘Sherlocked’, licensed from the BBC TV Show ‘Sherlock’. These will take place around the world over the next 3 years.

For further information email or visit

Clients include...

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